http://192.168.2.6/english/3G市场的巨大潜力.rm

There were plenty of fancy new music playing phones on view at big mobile phone trade fair in Barcelona but not the one everyone is talking about Apple didn't bout the show up to show off its iphone.

But London base only phone did come and launch its music station software. Unlike the iphone music station will allow users to download music directly to a host different handsets through different network operators all for a flat fee.

What we are trying to do is to enable the operators who spend vast amounts money building data's network to remain center stage music roll in Apply.

But music executive EB says many people are using their mobile to even download ring tones never mind for music traces because it takes more clicks and more time than doing it on an ipod.

If you could actually make that two or three clicks if you could make that you know ten seconds. My goodness, the among of revenue that would unlock it's just it's extraordinary and that's just around the ring tone.

But it's not just music that tech companies expected the customers that access through their new 3G phone, video, live TV all kinks of content is being customized for this small screen.

It’s natural that you can imagine listening the music on your phone. It’s maybe a little bit less natural to think you are gonna watch TV and videos on your phone or I will tell you when you actually see it operating you do understand it.

In fact even MTV says music may have kicked off the company download craze but it won't be the driver in mobile downloads.

Music videos are kind of fulfill the everywhere so it not the nearly unique things so we offered a sponge bar or source park can everything very unique things we can only offer.

Offering unique content using advertising instead of high data charges to pay for all this and finally making the new 3G phones easy to use. That is what industry leaders say will make the billions of mobiles in use, lead digital device of choice.

Jim B, CNN Barcelona.